Episode 157:Impact Mapping to connect the business goals with customer outcomes w/Busra Coskuner

Jun 19 / Joshua Atlas
Welcome to the latest episode of the Productbeats Show! In this episode, we are excited to have Büşra Coşkuner, a freelance Product Coach, Consultant, and Trainer who is an expert in product-led structures and ecosystem competition.
Büşra has a wealth of experience in product-led structures and understands the importance of creating products that delivers real value. Her approach is all about impact mapping, a powerful technique that helps product teams align their efforts with business goals and user needs.
In this episode, Büşra will be sharing her insights on "Impact Mapping." She'll be discussing the key components of impact mapping, how to use it to prioritize and deliver real value to customers while aligning with the business goals.
Tune in now to learn from one of the best in the business and get ready to take your product to the next level!