In a fast-moving world, we must rethink how we lead—and how we measure success. Traditional metrics can block progress instead of guiding it. Product teams need meaningful, actionable metrics that align with real goals and drive impact.

In the workshop.

• Identify the right metrics—even for complex goals
• Build a custom metrics tree that connects product and business
• Learn how to deploy and engage your team in Metrics

Forget vanity metrics. Learn how to measure what really matters.

Büşra Coşkuner is a product coach with 15+ years of experience helping teams at Doodle, Telekom Deutschland, and home24 drive meaningful results. She’s known for her sharp, practical approach to product impact and success metrics - helping teams focus on what truly moves the needle.