Episode 5: Product Success w/Adrienne Tan

21 April, 2020 / Host: Magnus Billgren

Product Wisdom: Navigating the Future of Product Management

As product managers, we know that success lies in our ability to develop great products and keep up with the rapidly changing market. But how can we stay ahead of the curve? In this article, we'll explore the insights shared by Adrienne Tan of Brainmates in Episode 5 of the Productbeats show, where she talks about the importance of Product Wisdom and how it can help us navigate the future of product management with confidence.

The Three Pillars of Product Wisdom

According to Adrienne Tan, there are three key pillars of Product Wisdom: People, Processes, and Products. Let's dive deeper into each of these pillars and see how they can help us become better product managers.

People

One of the biggest challenges faced by product managers today is the shortage of high-performing product managers. As the demand for product managers increases, it becomes even more important to have the right people in the right roles. Adrienne emphasizes the need for individuals who can drive a product to success while listening to the market.

Processes

Product managers often focus on mastering agile methodologies such as Scrum, Lean, or SAFe. However, Adrienne argues that our role is not to excel in these methodologies, but to bring our customers great products. By finding our uniqueness in our process, we can gain a competitive edge and create products that stand out from the crowd.

Products

Digital components are becoming increasingly important for all products, and customers are expecting them to grow. Adrienne shares the example of Digital restaurants delivering food and doing live cooking sessions, highlighting the importance of understanding customer problems and how they are changing. Supply chain and risk management are also crucial for product managers, as they must build robustness and resilience in their products.

Key Takeaways

Adrienne's insights on Product Wisdom provide valuable lessons for product managers looking to navigate the future with confidence. Here are some key takeaways from her talk:
  • Product managers must focus on finding the right people who can drive a product to success while listening to the market.
  • Processes can be a source of competitive advantage, and product managers should strive to find their uniqueness in their process.
  • Digital components are becoming increasingly important for all products, and product managers must understand customer problems and how they are changing.
  • Supply chain and risk management are crucial for building robustness and resilience in products.

Product Wisdom is a valuable concept for product managers looking to navigate the rapidly changing landscape of product management. By focusing on the three pillars of People, Processes, and Products, product managers can develop the skills and knowledge needed to drive their products to success. "We need to think about product success in a holistic way. It's not just about developing great products, but also about creating a culture of continuous improvement and innovation within the organization."

The Productbeats Product Management Certification Program is a comprehensive program that can help product managers develop the skills they need to succeed in today's fast-paced and ever-changing business environment. It can help product managers stay ahead of the curve by providing them with the knowledge and tools they need to create successful products.